How AI vendors are reacting to HHS’ new transparency rules

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Top Story How Are AI Companies Reacting to HHS' New Transparency Requirements? Last week, HHS finalized a new rule that requires healthcare AI developers to provide more data about their products to customers, which could aid providers in determining AI tools' risks and effectiveness. Some AI leaders believe the new guardrails are a step in the right direction, and others are skeptical about whether the new rules are necessary or will be effective. Sponsored Content Elevating Patient Experience Through Informed Decision-Making Presented by MedCity News & Care Logistics While many healthcare leaders are familiar with situational awareness, there's a crucial step beyond—an evolution towards "informed awareness". Unlike its predecessor, informed awareness transcends traditional boundaries, weaving past, present, and future insights into the fabric of decision-making. Dr. Christopher Newman, Executive Vice President, Chief Operating Officer, and Chief Medical Officer of Mary Washington Healthcare, delves into the power of informed decision-making, exploring its profound impact on the patient experience and operational efficiency. Read the full article here Apply to INVEST 2024 Pitch Contest Now Pitch your startup at INVEST 2024 for a chance to win a $20,000 advertising credit on MedCityNews.com. Select one track from four options (Biopharma, Devices & Diagnostics, Healthtech: Consumer/Employer, Healthtech: Payer/Provider). Each track will feature six finalists. Deadline to apply is February 29, 2024. Finalists will be announced starting March 31, 2024. There is no fee to apply. Apply Now!

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The PBM Model of the Future: Why Payers Are Unbundling PBM Services Javier Gonzalez, Chief Growth and Commercial Officer at Abarca, about why payers are increasingly looking for alternatives to the traditional PBM model.  NourishedRx, ProHealth Connect Team Up To Expand Access to Nutrition Support NourishedRx is joining ProHealth Connect's network, meaning its nutrition offerings are accessible for members of 46 payers with food benefits through a ProHealth Connect OTC or flex card. These members will be able to receive NourishedRx's food delivery services and its wraparound support. Effective Communication Strategies in Senior Care: Empowering Residents, Families, and Caregivers Effective communication in senior care is necessary for important interactions that happen within this complex healthcare environment. It's not just about exchanging words; it's about creating a nurturing, compassionate, and supportive environment for residents and the loved ones who visit them. Hello Alpha, TrestleTree Partner To Support Weight Loss In a new partnership, patients in need of weight loss support can receive primary care, mental health and chronic condition management through Hello Alpha. In between Hello Alpha visits, patients can access health coaching services from TrestleTree. What Will Digital Health Investment Look Like in 2024? Healthcare's share of the global PE and VC deal count will likely continue decreasing in 2024, according to a new Pitchbook report. The report also predicted that generative AI and surgical robotics will continue to be hot areas of interest for investors, and that there will be at least three digital health IPOs next year. GSK Expands Again in Cancer, Paying Hansoh $185M for Another ADC GSK gains rights to a Hansoh Pharma antibody drug conjugate that targets a protein abundant on lung cancer cells and other types of solid tumors. The pharmaceutical giant plans to start its own slate of clinical trials with this ADC in 2024. 3 Ways To Cut Employer Costs in Auto Immune Diseases And Promote Long-Term Employee Health Spending on prescription drugs for autoimmune diseases has increased by 459% over the past decade, even surpassing cancer drugs. Yet despite driving around 30% of employers' entire prescription spend, autoimmune diseases have remained completely overlooked in employer health spend.

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How a Health Center Serving Low Income Patients Engaged Them In Their Own Health In the last episode of the year, Wrobel, CEO of an Indiana-based federally qualified health center, describes how a survey helped her and her community workers understand exactly how confident her patients are in managing their own care and the best way to help them with the ultimate goal of improving overall health equity. Watch Now

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