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What's behind Kennedy’s AI-fueled promos

February 27, 2026
rose-b-avatar-teal
Disability in Health Care Reporting Fellow
Happy Friday. If I ever have kids, I want them to be treated at the newly christened Dolly Parton Children's Hospital in Tennessee. What's your favorite Dolly song? Mine's "My Tennessee Mountain Home."

MAHA

What's behind Kennedy's AI-fueled promos? 
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Michael M. Santiago/Getty Images

He's an action figure. He's a milk-drinking rave-goer. He's … America's health secretary?

Compared to his predecessors, Robert F. Kennedy Jr.'s social media strategy is unique and provocative. The videos he posts from his official account are often AI-generated and depict Kennedy in all kinds of ways: fighting artificial red dye in school lunches, sporting a face tattoo a la boxer Mike Tyson, or doing shirtless pull-ups at an airport.

While President Trump is known for his in-your-face embrace of social media, Kennedy's tactics stand out. They seem to be part of a strategy to create fervor around Kennedy and his agenda that MAHA leaders hope will cement their alliance with Trump's Make America Great Again movement as the midterms near.

Is it working? Read more from STAT's DC duo of Daniel Payne and Chelsea Cirruzzo, including the identity of the Gen Z digital communications director behind at least some of these videos.


tRANS

Kansas' new ID law could have health consequences for trans people

This week, the driver's licenses of about 1,700 transgender Kansas residents were invalidated after a new law prohibiting identity documents from listing any sex other than the one assigned at birth went into effect. The measure, passed by GOP supermajorities in the legislature, forces trans people to get a new license or risk six months in jail and a $1,000 fine.

States are already tightening restrictions around people's ability to access lifesaving gender-affirming care, but Kansas' new law could complicate more routine health needs and wreak havoc on the type of care that trans people in the state receive.

Say, for example, a trans person is seeking a colonoscopy at a hospital. Experts say that if the gender marker on their new ID does not match the gender marker in the hospital's system or on their health insurance, they could be denied insurance coverage or turned away for treatment altogether. These denials are on top of the harassment and violence that trans people can face in health care settings and the struggles to access preventive screenings for conditions like cancer, compared to their cisgender peers.

"It's not a matter of, 'Do I like what my driver's license says?' It's a matter of, 'Can I interact with the system in a way that the system recognizes me and makes sure I can get the care that I need?' And when the answer is 'or not,' then that has life-or-death consequences for people," said Kellan Baker, a senior adviser for health policy at the Movement Advancement Project, an independent think tank focused on equality and opportunity for all. 


POLITICS

CMS: No new durable medical equipment suppliers

If you were planning to start a company selling durable medical equipment to Medicare recipients — a non-zero chance with STAT's readership! — you'll unfortunately have to wait. The Trump administration announced Wednesday a nationwide moratorium on new suppliers in the field so they can crack down on what they describe as rampant fraud, waste, and abuse.

These companies sell a wide variety of supplies, including gauze, wheelchairs, artificial limbs, and urinary catheters — and have had recurring issues with fraud. In the past, federal investigations have found that Medicare improperly paid $34 million between 2015 and 2017, and $22.7 million between 2018 and 2024 to suppliers.

Centers for Medicare and Medicaid Services Administrator Mehmet Oz quipped during a press conference that, "The amount of fraud [in South Florida] is so massive that it's easier to open one of these suppliers than to open a bank account."

Are you a DMEPOS supplier? I want to talk to you. Read more from me. 



MYSTERIES

Beware the Brown County beer cooler

Can a cooler of ice spark a salmonella outbreak? That's the question infectious disease researchers posed to ChatGPT in 2024 after 13 people who attended the Brown County Fair in Mount Sterling, Ill., came down with food poisoning.

Initially, the investigators examined the food vendors, but four of the people who fell ill did not eat at the fair at all. So the detectives set their sights on the only remaining suspect: the fair's beer tent.

Unfortunately, there was no way to test the ice, water, or cooler in question, as the investigation began a week after the fair ended. Enter ChatGPT. The sleuths posed the mystery to the AI chatbot, which suggested ice contamination as the likely culprit.

When I got to this part of the report, I was skeptical. Can ice really act as a contaminating vector? Also, as we have extensively reported at STAT, AI chatbots are not the most reliable sources of health information. But in this case, the bot's hypothesis is probably right.

The report states, "Some interviewed attendees were hesitant to provide details because they did not want to implicate other members of their community. One patient with laboratory-confirmed salmonellosis reported observing leftover food stored overnight in the ice cooler on August 1."

God bless Midwesterners. I genuinely recommend reading the full report. It's the perfect true crime mystery.


FIRST OPINION

U.S. government must invest more in male contraceptive, STI prevention research

The many programs and policies designed to curb sexually transmitted infections and unplanned pregnancies often focus on women. It's time to add men as a target of interventions and to boost sexual and reproductive health research in the other half of the world's population, writes Kenneth Mayer, medical research director and co-chair of The Fenway Institute.

Scientists have been conducting research into hormonal male contraception since the 1970s, but have only started to crack the code in recent years. It's possible that a viable hormonal male birth control solution could hit the market before 2030. STI prevention options are evolving, too.

Read more from Mayer to find out where the field stands on male sexual and reproductive health advances. 


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What we're reading

  • When home births go wrong, hospitals can add to the complications, NBC News

  • Immigration enforcement's twin threats to health care, Tradeoffs

  • Cigna, extending reach into prescription drugs, acquires major pharmacy used by hospitals, STAT 

  • Senate leaders warn defense department about procuring generic drugs overseas, ProPublica
  • FDA probes internal Prasad complaints with outside help, Endpoints

Thanks for reading! 
Rose

Timmy


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